The Business Owner's Journey

Full Episode Page: Dr. Haley Perlus: Strengthening Self-Belief and Resilience in Business Leadership (Part 2)Episode Summary: In this episode of The Business Owner’s Journey, host Nick Berry continues his conversation with Dr. Haley Perlus, a globally recognized sport and performance psychologist. Dr. Perlus dives into actionable strategies for building self-belief in business leadership, balancing ambition and contentment, and fostering adaptability. She reveals how leaders can harness mental toughness and the "What If" plan to prepare for challenges while staying agile. The discussion also covers how procrastination, when reframed, can drive creativity and performance. Whether you’re a seasoned entrepreneur or just starting out, this episode delivers practical tools and mindset shifts to help you lead with confidence and resilience.Takeaways:Self-belief is built by taking action and learning from experience.Balance ambition and contentment to fuel both progress and satisfaction.Adaptability comes from planning for “What If” scenarios and thinking critically.Procrastination can inspire focus and creativity when used intentionally.Links:Dr. Haley Perlus Official WebsiteDr. Haley Perlus on LinkedInDr. Haley Perlus on InstagramPersonal Podium by Dr. Haley Perlus on AmazonDr. Haley Perlus on YouTubeChapters01:00 Earning Self-belief02:18 Balancing Contentment and Ambition04:48 Using Flow State06:50 Goal Setting: Dream, Next, and Now Goals10:57 Adaptability and the What If Plan16:11 Training Your Mind for Critical Thinking and Adaptability21:23 Why Procrastination Works for Some PeopleIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Dr. Haley Perlus: The Psychology of Risk-Taking and Trailblazing in Business (Part 1)Episode Summary:Join host Nick Berry as he interviews Dr. Haley Perlus, a renowned sport and performance psychologist, speaker, author, and entrepreneur. In this episode, Haley talks about the psychology of risk-taking in business, sharing her insights on confidence, mindset shifts, and accountability. Haley’s ability to help leaders identify mental barriers and unlock their potential makes her a powerhouse of practical wisdom. She shares stories of trailblazing in her field, navigating challenges, and aligning actions with values to achieve success. Expect actionable advice on building mental toughness and cultivating resilience in leadership.Takeaways:Lead with confidence: Focus on your strengths to navigate risks with clarity.Accountability matters: Choose partners who challenge and empower, not enable.Growth mindset wins: Reframe setbacks as opportunities for growth and innovation.Trailblaze boldly: Align your actions with values to carve your unique path.Links:Dr. Haley Perlus Official WebsiteDr. Haley Perlus on LinkedInDr. Haley Perlus on InstagramPersonal Podium by Dr. Haley Perlus on AmazonDr. Haley Perlus on YoutubeChapters:01:48 Trailblazing Through Challenges04:36 The Art of Collaboration and Listening07:16 Innovative Thinking and Risk-Taking10:10 Transferring Skills and Self-Efficacy12:50 Embracing Failure and Growth Mindset15:00 Creating Opportunities from Challenges17:37 Building Confidence Through Consistency22:43 Navigating Change33:25 The Power of Reflection and Learning35:51 Accountability and Growth MindsetIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Nick Berry: The 3 Pillars of Support Every Small Business Owner NeedsEpisode Summary: In this solo episode of The Business Owner’s Journey, host Nick Berry shares his 3 essential pillars of support that every small business owner needs to thrive: individualized guidance, a community network, and a peer advisory board. Drawing on over 20 years of experience as an entrepreneur, Nick shares actionable insights to help business owners overcome isolation, build resilience, and grow strategically. He explains how trusted advisors, industry networks, and intimate peer groups provide the tools and perspectives necessary to solve challenges faster, avoid costly mistakes, and maintain a forward-thinking mindset.Takeaways:Trusted advisors give clarity, challenge you, and enhance your leadership.Peer networks inspire, educate, and connect you with trends and solutions.Advisory boards offer high-trust, tailored support to drive business growth.Building your support system is essential for long-term resilience and success.Links:What Does Nick Berry Do For Small Businesses?Nick on LinkedInNick on InstagramNick on XNick on Facebook3 Pillars of Support (Article)Fitness Revolution Business CoachingChapters00:00 Podcast Guest Updates02:49 The Importance of Support Systems for Small Business Owners02:49 3 Pillars of Support for Small Business Owners05:36 Individualized Guidance from a Trusted Advisor12:58 A Community Network of Peers16:11 The Role of a Peer Advisory GroupIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Anthony Milia: Data Driven Marketing and My Best Business DecisionsEpisode Summary: In this insightful episode of The Business Owner’s Journey, Nick Berry talks with Anthony Milia, founder of Milia Marketing, a Cleveland-based agency specializing in the Stone, Kitchen and Bath industry. Anthony shares his journey from running a generalist agency to creating a niche marketing powerhouse. He discusses the importance of data-driven marketing, the creation of his innovative marketing benchmarking platform, and the transformative role of EOS in his agency’s growth. From leveraging AI tools to offering actionable insights and advising clients, Anthony reveals the secrets to delivering a world-class partner experience. Whether you’re an entrepreneur looking to niche down, adopt EOS, or amplify your personal brand, Anthony provides lessons that will inspire you to take action and elevate your business.Takeaways:Data transforms emotions into actionable marketing insights.Specializing in a niche amplifies impact and expertise.EOS boosts clarity, accountability, and focus across teams.AI enhances productivity but requires human insight.Links:Milia Marketing&aposs WebsiteAnthony Milia&aposs Official SiteMarketing Magnifier Book by Anthony MiliaAnthony on LinkedInChapters00:00 Marketing Benchmark Platform03:52 Data Driven Marketing08:40 Personal Branding and Growth10:49 The Evolution of Milia Marketing13:20 Kitchen and Bath Industry Marketing16:23 Working with Family-Owned Businesses19:01 Inflection Points in Business Growth23:08 Learning from the Best Mentors24:08 The Advantage of Niching Down25:30 Clarity and Accountability from Implementing EOS 26:52 Common Language is Another Benefit of EOS29:02 The Journey of Writing a Book 32:00 Speaking Engagements 37:22 Goldman Sachs 10,000 Small Business Program 39:45 The Value of Peer Advisory GroupsIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Romi Wallach & Nicole Mastrangelo: The Daily Drip Formula for Building a Community of Businesswomen Episode Summary: In this episode, Nick Berry sits down with Romi Wallach and Nicole Mastrangelo, co-founders of Daily Drip Media. They share their remarkable path from launching a grassroots platform to growing an influential community supporting South Florida businesswomen. Romi and Nicole emphasize how building a culture of storytelling and vulnerability has led to deeper connections and impactful personal growth. The duo discusses how their content and events amplify local leaders, foster thought leadership, and create a space where professional women feel seen and heard. Learn the strategies they’ve used to build a thriving, authentic network and gain valuable lessons on the power of community in business development.Takeaways:The &apossecret sauce behind Daily Drip&aposs successThe role of community in business growthMaintaining a culture of vulnerability and authenticityHow to know when you need community support or are ready for thought leadershipWhere to Find Romi & Nicole:The Daily Drip Official WebsiteThe Daily Drip LinkedInThe Daily Drip InstagramThe Daily Drip FacebookRomi Wallach LinkedInNicole Mastrangelo LinkedInChapters00:00 The Daily Drip&aposs Secret Sauce06:49 Creating Space for Authenticity09:27 Building a Business Community12:09 Vulnerability in Leadership14:50 Business Community Dynamics17:35 Content for Community Building20:01 Community Roles and Structure24:46 Business Growth Strategies28:23 Community Engagement32:07 Thought Leadership 36:37 The Intersection of Personal and Professional 43:04 Community and ConnectionIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Vivien Hudson: The Anti-Pharmacist Helping Entrepreneurs Handle Stress BetterEpisode Summary:In this unique episode of The Business Owner&aposs Journey, Nick Berry interviews Vivien Hudson, a former pharmacy owner and now Stress & Performance Coach for leaders. Known as the “anti-pharmacist,” Vivien shares her journey from growing two pharmacies to coaching entrepreneurs on managing stress, breaking negative thought patterns, and achieving work-life balance. Vivien introduces her Three Pillars of Habit Change—Clarity, Conviction, and Consistency—and discusses how small daily actions and reprogramming self-talk can lead to breakthroughs in stress management and personal growth. Drawing inspiration from The Regrets of the Dying, she offers practical wisdom on avoiding burnout, staying grounded, and living with intention.Takeaways:Clarity, Conviction, Consistency: Key pillars for transforming habits and stress management.Self-Talk for Better Sleep: Simple techniques to quiet the mind and reclaim restful sleep.Live Without Regrets: Lessons from The Regrets of the Dying for a balanced, fulfilled life.Stress Reduction Tactics: Powerful breathing techniques to ease stress in the moment.Where to Find Vivien:Brain, Body and Business Official WebsiteVivien Hudson on LinkedInVivien Hudson on InstagramVivien Hudson on FacebookChapters00:00 An Entrepreneurial Pharmacist02:46 Driving Growth With Comfort Footwear12:07 Transitioning to Human Behavior18:18 Business Owners Managing Stress20:56 3 Pillars of Habit Chage27:43 Becoming the Anti-Pharmacist27:51 Recognizing Symptoms of Stress39:32 The Regrets of the Dying44:13 Unspoken Expectations47:51 Creating Meaningful Moments53:47 Balance = Harmony, not 50/50If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page : Brooke Lively: Running a Business by the Numbers and Fractional CFO ServicesEpisode Summary: In this episode, Brooke Lively, founder and CFO of CathCap, joins Nick Berry to share her journey of rebuilding after losing 94% of her revenue by firing her largest client. She delves into her six key numbers methodology, which helps business owners manage and grow their businesses strategically. Brooke discusses how the Entrepreneurial Operating System (EOS) can accelerate business growth and explains her Rule of Thirds approach for managing finances. Listeners will gain actionable insights into overcoming financial struggles, aligning values with business goals, and leveraging metrics for sustainable growth. Takeaways:How to recover after losing a major client and rebuild stronger.The Rule of Thirds method for managing small business finances.Six essential numbers for tracking and scaling business growth.Using EOS to turn business challenges into growth opportunities.Links:Brooke Lively Official WebsiteCathCap&aposs Official WebsiteBrooke Lively on LinkedInCathCap on LinkedInBrooke&aposs Book: From Panic to ProfitChapters00:00 Firing a Major Client05:26 Growing a Fractional CFO Business10:12 Learning to Sell Fractional CFO Services18:13 Running a Business by the Numbers22:04 Delegation26:06 The Six Key Numbers in Business33:50 EOS Driving Small Business GrowthIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page : Daniel Wakefield: How I Grew My Photography Business From Zero To Six Figures In 12 MonthsEpisode Summary: Daniel Wakefield, founder of Top Tier Headshots, shares how he transformed headshot photography into a high-end service, growing his business from a side hustle to six figures in just 12 months. In this episode, Daniel reveals his key strategies for business growth, from de-commoditizing a service to building strategic partnerships and developing confidence in pricing. He also touches on the power of meaningful networking and why focusing on authentic client relationships is critical for long-term success. Get ready for some invaluable insights into growing your photography or creative business!TakeawaysDe-commoditize headshots: Create premium experiences clients rave about.Meaningful networking: Build real connections, not just transactions.Confident pricing: Know your worth and charge for the value you deliver.Strategic collaborations: Partnerships open doors to new clients and opportunities.Links:Daniel Wakefield Official WebsiteTop Tier Headshots Official WebsiteDaniel Wakefield on LinkedInTop Tier Headshots InstagramDaniel&aposs Accelerator Business WorkshopTop Tier Headshots LinkedInTop Tier Headshots YouTubeChapters00:00 The Value of Professional Headshots07:13 Expression Coaching12:20 Personal Stories of Transformation17:49 Meaningful Connections Fuel Business Growth 32:03 Transactional vs Meaningful Networking34:39 Growth Through Strategic Partnerships and Collaborations37:30 Mindset on Pricing and Positioning 42:27 Confidence in Pricing51:58 Business Coaching and MentorshipIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Phil Putnam: How Desire-Based Leadership Sparks Employee Motivation and PerformanceEpisode Summary: In this engaging episode of The Business Owner’s Journey, Nick Berry talks with Phil Putnam, founder of Phil Putnam Coaching. Phil shares his innovative "Desire-Based Leadership" approach, explaining how aligning employee goals with business needs leads to higher performance and retention. He also delves into modern challenges, such as managing Gen Z in the workforce, fostering emotional safety, and embracing vulnerability as a leader. With years of experience working with top organizations like Apple and Adobe, Phil offers business owners actionable insights that can shift how they think about leadership and motivation.Takeaways:Understand employees&apos desires to boost motivation and performance.Leaders must acknowledge the power dynamic with their team.Curiosity and vulnerability are core leadership strengths.Gen Z values personal well-being over company goals—leaders must adapt.Links:Phil Putnam CoachingPhil on LinkedInDesire-Based Leadership BookChapters03:54 Curiosity as a Leadership Skill07:01 Motivating Employee Performance15:21 Vulnerability in Leadership18:16 Navigating Isolation in Entrepreneurship21:32 Shift in Employee Expectations Post-COVID23:57 The Impact of Generational Changes on Work Culture29:35 Building a Support System as an Entrepreneur32:23 The Role of Curiosity in Leadership35:33 Aligning Employee and Business Goals37:38 The Cost of Employee Turnover49:27 The Importance of PrioritizationIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Matt Diggity: How a World-Class SEO Expert Builds a Digital Marketing EmpireSummary: In this episode, SEO expert and entrepreneur Matt Diggity sits down with Nick Berry to discuss the evolution of search engine optimization, affiliate marketing, and how AI is reshaping the industry. From his early days as an electrical engineer to building a portfolio of thriving SEO businesses, Matt shares key strategies for business growth, the importance of hiring &aposA&apos players, and his insights on the future of SEO with AI, including how businesses can leverage it for long-term success.Takeaways:Prime traffic sources: Leveraging three very good traffic sources to drive business growth. Listen wisely: Discover who to trust for reliable SEO insights and strategies.Hire A-players: Matt shares why A-players are crucial to maintaining company culture.Embrace AI: Explore how AI will revolutionize SEO and help your business grow.Lean into advisors and consultants: Build a support system and ask them for help.Where to Find Matt:Diggity MarketingDiggity MediaThe Search InitiativeAffiliate LabChiang Mai SEO ConferenceMatt on TwitterMatt on FacebookMatt on LinkedInMatt on YouTubeChapters00:00 The Journey to SEO Success07:55 Navigating Challenges in SEO14:13 The Role of Leadership in SEO21:01 Adapting to Google&aposs Algorithm Changes28:06 Leveraging SEO for Business Growth35:09 The Future of SEO and AI41:22 Building PartnershipsIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full episode page: Shireen Hilal: Growth Strategies for Professional Services FirmsShireen Hilal is the founder and CEO of Maior, a consultancy helping professional services firms overcome their pain points and plateaus. Shireen started her career practicing law, and then served in several executive roles, including COO of a national law firm where she boosted revenue +20%, profits +30%, and secured spots on best places to work lists, leading strategy and operations for divisions of enterprise firms KPMG and BDO, and building out the growth division of a communications consulting firm. Now through her own firm, she helps growing firms skyrocket, early-stage firms scale, and mature firms gain a fresh perspective.Summary: In this episode of The Business Owner’s Journey, Nick Berry speaks with Shireen Hilal, founder and CEO of Maior Consultancy, about her career and insights into helping professional services firms scale and overcome business challenges. Shireen discusses the pressures of meeting client expectations in today’s tech-driven environment, how firms can maintain their core values while scaling, and strategies to differentiate in an increasingly competitive market. She also shares unique tips for market research and her experiences with private equity&aposs impact on professional service industries.Takeaways:What being an &aposaccidental&apos business owner means.Strategies for meeting today’s client expectations.How firms scale while keeping their &apossecret sauce.&aposUse conference agendas to track market trends.Links:Shireen Hilal&aposs Website: Maior ConsultantsShireen on LinkedInIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full episode page: Melissa Darville: From School Founder to Franchise Founder Melissa Darville is the founder of the Shiver Caribbean franchise. She participated in the 2022 Climate Launchpad Green Business Idea Competition, was named a Top 100 Finalist in the Entrepreneurship World Cup, and is a representative for the Global Entrepreneur Network.  She credits her involvement with organizations like Gen Global and Caribbean Women in Trade for their support and guidance. Prior to Shiver she founded and ran CMS Learning Centre, a special needs school in the Bahamas, for over a decade.Summary: In this episode of The Business Owner’s Journey, Nick Berry chats with Melissa, who shares her transformation from an educator to a successful entrepreneur, creating a health-conscious sorbet brand with Caribbean roots. She discusses the challenges and rewards of scaling her business through franchising, the importance of maintaining product integrity, and the role of networking in her journey. Takeaways:Passion-Driven Transition: Melissa’s move from teaching to entrepreneurship was fueled by her commitment to creating healthy products and helping others.Franchising as Growth Strategy: She explains how franchising allowed her to scale Shiver Caribbean while retaining ownership and control.Commitment to Quality: Maintaining product integrity is crucial, as she prioritizes health and sustainability in all aspects of her business.The Power of Networking: She highlights the importance of peer support and networking in navigating the challenges of entrepreneurship.Links:Melissa Darville&aposs Official WebsiteShiver Caribbean&aposs Official WebsiteMelissa on LinkedInMelissa on InstagramMelissa on XMelissa on FacebookIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: John DiJulius: Elevating Customer and Employee Experience to World-Class StandardsEpisode Summary: In this episode of The Business Owner’s Journey, Nick Berry interviews John DiJulius, the expert on world-class customer and employee experiences. John shares his journey from starting a salon with his wife to becoming a sought-after speaker and consultant, working with top brands like Starbucks and Chick-fil-A. He discusses the importance of personalized customer service and how to deliver memorable experiences that build loyalty. John also dives into the employee experience revolution, explaining how great leadership can transform workplace culture, reduce turnover, and foster long-term success.Key Takeaways:Personalized customer service can differentiate your business and create a “wow” factor.Great companies invest in both customer and employee experiences for lasting impact.The frequency of &aposAccidental Manager&apos situations and the problems that arise from them. How leaders must evolve to handle two (2) new challenges: remote work and employee well-being.The 3 Objectives of a recruitment process that will attract the right candidates and builds a strong company culture.Links:(NEW!) ‍The Employee Experience Revolution by John DiJulius John DiJulius Official WebsiteThe DiJulius GroupJohn DiJulius on LinkedInJohn DiJulius tBOJ Guest ProfileThe Employee Experience Executive Academy (Dec &apos24) If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Jessica Yarmey: Building Brands, Fitness Franchises, and Embracing ResilienceEpisode Summary: In this episode of The Business Owner’s Journey, Nick Berry chats with Jessica Yarmey, a seasoned entrepreneur who has spent over 25 years in the franchise industry, working with global brands like Gold’s Gym and Burger King. Jessica shares her journey of launching and scaling her own ventures, including KickHouse, FlexSociety, and SizzleSociety. The conversation delves into the importance of self-awareness, the power of pivoting in business, and the role of mentorship in achieving entrepreneurial success. Jessica also highlights the value of leveraging core strengths and authenticity in building a personal brand.Takeaways:The Power of Pivoting: Stay open to changing direction when necessary to unlock new opportunities.Leveraging Core Strengths: Focus on what you do best to drive success, especially in challenging times.Mentorship and Networking: Surround yourself with mentors and peers who can provide guidance and diverse perspectives.Authenticity in Branding: Building a personal brand rooted in authenticity is crucial in a noisy digital world.Links:Jessica&aposs Official WebsiteSizzle Society Marketing AgencyJessica on InstagramJessica on LinkedInJessica on XJessica&aposs Guest ProfileIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Nick Berry: Leadership, Intentionality, and the Power of Personal AgencyEpisode Summary: In this special episode of The Business Owner’s Journey, Nick Berry is interviewed by his wife, Kelly Berry, host of Life Intended. They dive into Nick&aposs entrepreneurial journey from a small-town farm to becoming a successful CEO and mentor. Nick shares his views on leadership, the importance of personal agency, and how intentionality shapes his approach to both business and life. If you&aposre looking for practical strategies to enhance your leadership skills and mindset, this episode is packed with valuable insights.Takeaways:Intentional Leadership: Leadership requires preparation and setting clear intentions to be effective in every interaction.Personal Agency: Embrace your ability to control your circumstances and actively work to change them.Resilience Through Challenges: Engaging in challenging tasks builds the discipline and resilience needed for success.Maximizing Time and Energy: Eliminate small points of friction to focus on high-value tasks that matter.Links:Kelly Berry&aposs Official WebsiteThe Life Intended PodcastKelly on InstagramKelly on LinkedInLife Intended on InstagramDana Farber, Moonstone Marketing, tBOJ Episode: Mindful Marketing for Visionary Leaders and BrandsLeadership Opportunities and IntentionsIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Sara Nay: Continuous Learning & Growth at Duct Tape MarketingEpisode Summary: In this episode of The Business Owner’s Journey, Sara Nay, COO of Duct Tape Marketing, shares her insights on effective delegation, company culture, and overcoming burnout. Sara discusses how her role as an integrator complements her father John Jantsch&aposs visionary approach, allowing them to lead Duct Tape Marketing to success. She emphasizes the importance of continuous learning and how quarterly planning helps keep the business on track. Sara also opens up about her experience with burnout, explaining how realigning her role with her strengths helped her regain balance and productivity.Takeaways:Effective delegation not only frees up your time but can also lead to better results when team members bring their strengths to the task.Quarterly reviews are crucial for assessing both performance and employee happiness, ensuring everyone feels valued and motivated.Recognizing and addressing burnout early on can prevent long-term stress and help you refocus on what drives your passion.Continuous learning is essential for staying ahead in a rapidly evolving business landscape.Links:Duct Tape Marketing, FB, X, InstaSara Nay&aposs Guest ProfileSara on LinkedInDuct Tape Marketing ResourcesJohn Janstch on tBOJ podcastIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Dana Farber: Mindful Marketing for Visionary Leaders and BrandsEpisode Summary: Dana Farber, founder of Moonstone Marketing, shares her backstory and the challenges of starting her own business. Dana&aposs approach involves getting deep into the minds of her clients, adopting their perspectives, and building strong relationships. She also discusses the significance of carving a unique niche in the market and working with visionary entrepreneurs. TakeawaysUnderstanding the motivations and goals of clients is crucial for creating authentic and empathetic marketing strategies.Working with visionary entrepreneurs who have a strong vision for their business is rewarding.Mindful marketing involves going beyond the surface level and diving deeper into the psychology of clients and their businesses. Dana&aposs approach to marketing involves starting with brand insight and tailoring strategies to each client&aposs specific needs.Marketing should be empathetic, customer-led, and data-driven to achieve success.Follow Dana Farber and Moonstone Marketing:Moonstone Marketing – Dana Farber’s agency website.Dana Farber on LinkedInMoonstone Marketing on Instagram – Dana&aposs agency&aposs Instagram profile.Chapters02:03 Mindful Marketing08:14 Overcoming Challenges12:08 Building Relationships with Visionary Brands16:43 Understanding the Customer Journey24:29 Authentic and Empathetic Marketing27:16 Consumer Insight Mapping Exercise34:20 Factors Influencing Purchase Decisions39:15 The Subtleties and Influence of Marketing47:34 Strategy and Process in Marketing53:25 Dana&aposs Marketing and Brand Insight ProcessIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Kelly Berry: Six Big Lessons from Our Podcast GuestsEpisode Summary: Nick and Kelly Berry each bring three big lessons they&aposve taken from their podcast guests. The 6 Takeways are: - Even accomplished individuals can struggle with imposter syndrome (The Power of Inner Work & Breaking Free from Societal Norms with Dr. Margie Serrato)- Creating an ideal day and realizing that she is not far from achieving it (How Entrepreneurs Can Rediscover Their Purpose and Drive with Sailynn Doyle)- Overcoming a scarcity mindset and embracing an abundance mindset (Corporate to Consultant: Lisa Rigoli on Authentic Leadership and Building Trust)- Dr. Haley Perlus: how to use images, videos, and songs as reset tools (Dr. Haley Perlus: Mental Toughness as a Business Owner)- Brett Bartholomew breaking social agility into three components: reading the room, communication styles, and power dynamics (Brett Bartholomew: The Power of Effective Communication and Self-Awareness) - Scott Fay distinguishing between problems and situations helps to focus on what can be solved  If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Matt Goebel: Scaling a SAAS Solution for Multi-Unit Businesses and FranchisesEpisode Summary:   Matt Goebel shares his entrepreneurial journey, starting with his first job in consulting and the itch to be an entrepreneur. He quit his job during the financial crisis and started his own consulting company, which eventually became Lumarc Solutions. He then had a failed startup in the wedding planning industry before becoming a multi-unit franchisee with Massage Heights. This experience led him to create Woven, a SaaS product for franchise operations and workforce management.  Their main audience is multi-unit businesses with 20 or more locations in the service industry.  Takeways:Could Matt make his failed startup work today? Market lessons and the importance of scale.The decision to bootstrap Woven and the later shift to raising capital.Balancing growth strategies with ongoing product development.Transitioning from a founder-driven business to empowering a team.Building Woven for multi-unit service businesses, focusing on solving complex operational challenges.Where to Find Matt Goebel and Woven:Matt on LinkedInWoven&aposs WebsiteMatt Goebel&aposs tBOJ Guest ProfileChapters04:48 The Journey from Consulting to Building Woven13:25 Strategic Fundraising31:23 Building Strong Relationships and Partnerships32:57 Targeting Multi-Unit Businesses in the Service Industry33:23 Underserved Segments in Franchising34:56 Support and Service in Customer Retention36:22 Challenges Faced by Small Businesses in Scaling41:13 Building Relationships and Adding Value to Customers45:30 Delegating and Empowering the Right People If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Mental Toughness and Resilience in Business: Rocks, Jellybeans, and Marshmallows Episode Summary:   Nick Berry discusses the importance of mental toughness and resilience in being a successful business owner.  He shares how Hall of Fame Coach Beauford Sanders taught him the analogy of rocks, jellybeans, and marshmallows to categorize one&aposs response to adversity. Rocks are solid and unchanging, jellybeans appear solid but crack under pressure, and marshmallows quickly melt away. The key takeaway is to aspire to be a rock and work on developing mental toughness. It is important to assess oneself honestly and seek feedback to improve. The analogy can also be used to assess and develop team members.TakeawaysMental toughness and resilience are important for success in business.Aspire to be a rock and work on developing mental toughness.Assess oneself honestly and seek feedback to improve.The rocks, jellybeans, and marshmallows analogy can be used to assess and develop team members.Quotes from the Episode:"Mental toughness and resilience are crucial parts of the makeup of a successful business owner." — Nick Berry"There are three types of people: rocks, jellybeans, and marshmallows. How they respond to adversity reveals their true nature." — Nick Berry"Everyone aspires to be a rock, but maintaining that level of resilience requires ongoing effort and self-awareness." — Nick BerryThe Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Austin Mullins: Becoming an SEO and Content Craftsman, Agency Builder and Thought LeaderEpisode Summary:  In this conversation, Austin Mullins discusses the importance of effective communication in business and the value of gaining experience and expertise. He shares his journey from copywriting to sales to starting his own agency, Conversion Media. The conversation covers the importance of both tangible and intangible aspects of marketing, the need for prioritization in technical SEO, the value of understanding the audience, the limitations of AI in content creation, and the SEO skills assessment and coaching program.TakeawaysGaining experience and expertise through practice and exposure to different industries can enhance your skills and knowledge.There is a tension between wanting a definite path in marketing and the limitations of data visibility. Technical SEO should be prioritized based on estimated impact and ROIContent marketing is a portfolio game where not everything will work, but enough quality work will yield resultsThe SEO skills assessment helps measure skills maturity and plan learning and development initiativesUpskilling existing team members can be more effective than hiring senior SEO talent Access the free Ascent SEO Skills Assessment tool here. Where to Find Austin:Conversion MediaAscent SEO CoachingAustin on LinkedInAustin on XAustin Mullins tBOJ Guest ProfileIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: tBOJ Resource: Upleveling Business Strategy with the Strategic Alignment PlanGo here to get your copy of the Strategic Alignment Plan.Episode Summary:  Host Nick Berry delves into the Strategic Alignment Plan, a crucial framework for small business owners looking to streamline their vision, goals, and decision-making processes. Learn how this simple yet powerful tool can help you align your core values, set smart goals, and ensure your business stays on track. The Importance of a Strategic Alignment PlanThe Strategic Alignment Plan (SAP) framework helps businesses capture both strategic and operational goals, bringing them into one cohesive place. This ensures that every team member is aligned and aware of the business’s direction, ultimately creating a common operating system that fosters coherence and alignment.Defining Core Values and CultureCore values are fundamental to the success and culture of a business. Nick advises that three to seven core values should guide behavior, hiring, and training. These values should be shared regularly with the team to keep them at the forefront of everyone&aposs mind, reinforcing decision-making and gaining team buy-in.Crafting a Long-Term VisionThe long-term vision acts as the North Star, guiding decision-making and strategic planning. He recommends setting a vision that spans three or more years into the future and revisiting it annually to ensure it remains relevant and inspiring.Identifying Your Core Offer and Ideal Client ProfileNick walks through how to identify the product or service around which the business is built, ensuring it meets the ideal client&aposs needs and is profitable. He also details the importance of demographic and psychographic information in profiling the ideal client, focusing on characteristics that truly define them.Setting SMARTER Goals and Quarterly RocksNick advocates for the SMARTR goal framework—Specific, Measurable, Attainable, Realistic, Timely, and Results-oriented. He explains how to set one-year goals that align with the long-term vision and break them down into quarterly rocks to keep the team focused and on track.Resources:An Overview of the Strategic Alignment PlanThe Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Scott Fay: Turning Distressed Companies into Success StoriesEpisode Summary:  Scott Fay has a successful track record of turning around distressed companies. He has rolled up 17 distressed companies under TCI Rood and has found a formula for success. Part of his formula has been learning that his strength is fixing broken companies rather than creating new ones. Fay also shares his experience with John Maxwell, who called him the father of the John Maxwell team. He emphasizes the importance of valuing people and building relationships for success. Fay&aposs book "Discover Your Sweet Spot" highlights the principle that our reality is a result of our best thinking. TakeawaysScott&aposs realization that he&aposs better at fixing broken companies rather than creating new ones.Our reality is a result of our best thinking. Sometimes you need to go to a different place at a different pace to gain a different perspective.View problems as opportunities and focus on the design issues that contribute to the problems.Language, symbols, and example play a crucial role in shaping company culture.Address conflicts openly and honestly to foster trust and clarity.Chapters00:07 The Formula for Business Success and Personal Significance01:04 The Impact of Mindset on Reality and Results12:07 The Power of Relationships and Self-Awareness25:34 Understanding Your &aposWhy&apos and Overcoming Challenges32:58 Problem-Solving and Design Thinking: Every Problem is a Design Issue38:42 Leadership and Company Culture: Shaping the Environment47:11 Building Trust and Accountability Where to Find Scott Fay:Connect with Scott here.Get Scott&aposs book "Discover Your Sweet Spot" on AmazonIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Dr. Haley Perlus: The Need for Mental Toughness as a Business OwnerEpisode Summary:  Dr. Haley Perlus is an entrepreneur and Sport & Performance Psychologist, author, speaker and advisor.  Haley works with elite executives, brands and athletes all over the world on mindset and mental toughness in achieving peak performance.  Haley encourages individuals to embrace discomfort, take responsibility, and prioritize success over fear of failure. The conversation explores the mental game of professional athletes, including stories about how Rory McIlroy, Scottie Scheffler, and Roger Federer have all dealt with adversity. TakeawaysMindset and mental toughness are crucial for achieving peak performance in sports, fitness, and business.Embracing discomfort and taking responsibility are key to personal growth and success.Failure is an option and an opportunity for resilience and learning.Success requires prioritizing success over fear of failure and embracing uncertainty. Press mute on irrelevant distractions and focus on what&aposs relevant in the present moment.Embrace emotions, vent them, and then quickly move forward.Chapters00:00 Haley&aposs Background and Journey to Sports Psychology06:37 The Impact of Thoughts, Emotions, and Body on Performance19:21 Dealing with Uncertainty and Complexity in Business24:36 Embracing Failure and Taking Responsibility32:59 Concentration and Mental Toughness35:01 Venting and Processing Emotions39:31 Using Reset Tools for Recovery and Refocus43:24 Pressing Mute on Irrelevant DistractionsWhere to Find Dr. Perlus:DrHaleyPerlus.comOn LinkedIn, InstagramHer book on Amazon: Personal PodiumIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: John Jantsch: Building a Business on Marketing Strategies, Systems, and Fractional CMOs Episode Summary:  John Jantsch, founder of Duct Tape Marketing, shares his journey and the milestones that led to the creation of his marketing methodology. John and host Nick Berry discuss the importance of strategy in marketing and how it can differentiate businesses in a crowded market. Jantsch also discusses the rise of fractional CMOs and the value they bring to businesses in terms of strategic thinking and execution. He highlights the need for a framework and a system when hiring a fractional CMO and the benefits of developing a trusted advisor relationship with clients. TakeawaysMarketing is a system and the most important system in a business.Strategy is crucial in marketing and should be the starting point for any marketing initiative.Fractional CMOs provide strategic thinking and execution at a fraction of the cost of hiring a full-time CMO.The role of a fractional CMO is to develop a trusted advisor relationship with clients and orchestrate the execution of marketing plans.AI can be a valuable tool in marketing, but it should be used strategically and not as a replacement for human expertise.Learning from experienced marketers, even if their marketing tactics are questionable, can provide insights into the psychology of marketing and the importance of testing and measuring.Chapters00:00 The Story of Duct Tape Marketing and Its Milestones14:52 The Importance of Strategy and Signs You Need a Fractional CMO24:22 Elevating the Role of Marketing Consultants through Strategy28:59 The Importance of Reading Outside of the Business Genre32:29 Learning from Old-School Internet MarketersFollow John:DTM.world/growthLinkedIn, FB, X, InstaIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Steve McFarland: Being an Emotionally Intelligent Business Leader (with full list of resources shared) Episode Summary:  Steve McFarland is a Master Chair of CEO Peer Advisory groups and Executive Coach with Vistage International. He’s also a Mental Fitness Coach with Positive Intelligence, and is a small business owner with 5 franchises of the School of Rock. Steve talks about his background in big business and small business, and the lessons he has learned along the way. The conversation covers various topics related to leadership, business, and personal development. Some key themes include the power of personal experiences in shaping leadership style, the importance of building relationships with customers and employees, the value of small and nimble businesses, the concept of love in business, the impact of peer groups and coaching on personal growth, and the significance of investing in employee development. TakeawaysEmotional intelligence can be developed through positive intelligence and mindfulness exercises.Engaging our sage can help us make better decisions and manage our emotions.Peer groups provide valuable support and perspective for business owners.Lessons learned from past experiences shape our approach to future challenges. Being part of a high-performing peer group or receiving coaching can significantly enhance personal growth and performance.Investing in employee development is a powerful retention strategy and demonstrates a commitment to their success.Chapters00:00 The Power of Emotional Intelligence and Positive Intelligence06:27 The Impact of Peer Groups on Business Owners08:30 Navigating Big Business and Small Business Perspectives38:44 The Concept of Love in Business40:38 Investing in Employee Development and Training50:41 The Impact of Peer Groups and LeadershipWhere to Find Steve McFarlandSteve on LinkedIn  If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Brett Bartholomew: The Power of Effective Communication and Self-Awareness Episode Summary:  Brett Bartholomew, founder of Art of Coaching, shares his journey as an entrepreneur and the evolution of leadership communication. Brett started Art of Coaching, where they focus on guiding and leading people through the messy realities of leadership and life. He emphasizes the importance of understanding communication styles, contextual competence, communication strategy, and power literacy in effective leadership communication. One key theme was the importance of effective communication and its role in building relationships and resolving conflicts. Brett emphasized the value of self-awareness and the ability to manage one&aposs emotional state.  TakeawaysEffective leadership communication requires understanding communication styles, contextual competence, communication strategy, and power literacy. Effective communication is crucial for building relationships and resolving conflictsSelf-awareness and the ability to manage one&aposs emotional state are important for effective communicationBeing open to feedback is essential for personal growth and improvementImprov is a valuable tool for developing adaptability and improving communication skillsChapters00:00 Power Dynamics in Business and Personal Relationships19:46 Social Agility28:59 Understanding Individual Styles33:48 Embracing Discomfort40:44 Improv as a Tool for Self-Discovery51:40 Confronting Limitations56:27 The Power of Improvisation in Communication01:04:24 The Dark Side of LeadershipWhere to Find Brett:ArtofCoaching.comBrett on LinkedIn, Facebook, Instagram, XIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page:  Roland Gurney: Mastering Positioning and Standing Out in a Saturated MarketEpisode Summary:Roland Gurney, owner of Treacle, a marketing agency for other marketing agencies, shares his perspective on positioning, differentiation, and messaging. He emphasizes the importance of finding what makes each agency unique and valuable, rather than just focusing on how the copy sounds.  Roland emphasizes the value of embracing friction, taking risks, and being unafraid to challenge and push clients to find their unique positioning. The conversation concludes with a discussion on how Roland approaches crafting compelling messaging and the upcoming masterclass he is hosting on agency positioning.Takeaways: Focus on what makes your agency unique and valuable, rather than just how the copy sounds.Understand your target customers and their evolving fears and frustrations.Specialize and stand out in a saturated agency market.Embrace friction, take risks, and challenge clients to find their unique positioning. Testing and validating your positioning strategy in the market is essential.Crafting compelling messaging requires clarity, simplicity, and style.Where to Find Roland:Treacle.AgencyRoland&aposs Article Nick kept raving aboutRoland Gurney on Linkedin You can also get these additional episode resources for free: Treacle&aposs Agency Proposition Canvas™ and Roland&aposs book "Why You? How to create a unique agency proposition"  If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page:  Kiri Masters (Pt 2): Personal Branding and Overcoming Mental Barriers Kiri Masters (Pt 1): The Challenges of Founding, Building, and Exiting Her Marketing Agency in 7 YearsEpisode Summary:In Part 2 of the conversation, Nick and Kiri Masters discuss personal branding and the challenges that come with it. Kiri emphasizes the importance of reframing thought patterns and beliefs about oneself and personal branding. Kiri also addresses Nick&aposs aversion to social media and suggests finding a channel that suits his personality and audience.  Takeaways: Personal branding is a mental game that requires reframing thought patterns and beliefs about oneself.Avoid calling yourself an expert or thought leader; let others recognize and label you as such.Find a social media channel that suits your personality and audience.Both a personal brand and a company brand are important for success.Where to Find Kiri:KiriMasters.comKiri is most active on LIHer new podcast is TheObsessionPodcast.comGet all of the episode resources, like Kiri&aposs podcast recommendations, contact info for her CFO and her M & A Advisor, and her favorite AI tool, in the &aposResources Mentioned In This Episode&apos section hereIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page:  Kiri Masters: The Challenges of Founding, Building, and Exiting Her Marketing Agency in 7 YearsEpisode Summary:Kiri Masters shares the story of Bobsled Marketing, the company she built and sold, and discusses her expertise in personal branding.Kiri attributes the success of Bobsled Marketing to leaning heavily into content marketing and building a brand of expertise in the Amazon ecosystem. The conversation covers various entrepreneurial themes, including the importance of building a support system, the decision to sell a company, the challenges of transitioning after a sale, and the value of personal branding.Takeaways: Building a support system is crucial for entrepreneurs, including having a coach and being part of a community.Resources like EOS and EO provide valuable frameworks and guidance for business operations.Selling a company is a complex decision that requires careful consideration of various factors, such as burnout and future growth potential.The transition after selling a company can be challenging in terms of identity and mental health. Personal branding is important for entrepreneurs and can help establish credibility and attract opportunities.Where to Find Kiri:KiriMasters.comKiri is most active on LIHer new podcast is TheObsessionPodcast.comGet all of the episode resources, like Kiri&aposs podcast recommendations, contact info for her CFO and her M & A Advisor, and her favorite AI tool, in the &aposResources Mentioned In This Episode&apos section here.If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: A Podcast Episode Entirely About Nick Berry (Business and a bit of Life) (NickBerry.info)Episode Summary:Nick Berry, host of The Business Owner&aposs Journey,  offers a high-level overview of his background, and explains his mission to shorten the learning curve for business owners. With over two decades of experience, Nick shares insights into entrepreneurial leadership, business strategy, and mentorship. Learn how Nick’s experiences and strategies can help you navigate the challenges of your business journey.Key Takeaways:  Nick Berry&aposs Business JourneyNick provides a detailed overview of his background as an entrepreneur, CEO, author, and mentor.  He emphasizes the importance of anticipating and preparing for challenges in business, and how his insights can help other entrepreneurs succeed.Business Strategy and LeadershipNick delves into the core aspects of his business strategy and leadership philosophy. He talks about the importance of recurring revenue, maintaining a strong company culture, and client satisfaction. Nick also shares his approach to decision-making and the tools and frameworks he uses to stay organized and efficient.Mentorship and Support SystemsNick explains the significance of having a robust support system for business owners. He believes in continuous self-improvement and being part of a community that includes direct mentorship, peer masterminds, and larger business networks.  Quotes from the Episode"My goal with the podcast is to shorten the learning curve for business owners.""One of the biggest lessons that I&aposll share is that your job is to be a decision maker and you have to work to be good at being a decision maker.""I&aposve always aimed to be someone you want in your corner if you&aposre a business owner and you&aposre trying to level up."What You Can Do Next:If you enjoyed this episode, please subscribe to the podcast on your favorite platform and leave a review. Your feedback helps us bring you more valuable content.About Nick BerryThe Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Make Your Business Core Values Sticky (NickBerry.info)Also check out the Building a Sticky Business Culture Using Five Key Checkpoints blog post.&aposThe Business Owner&aposs Journey&apos Episode OverviewHow do you establish the culture you want in your business?  How do you maintain (defend?) it?  Nick Berry shares five essential checkpoints for creating awareness and reinforcing a strong business culture - and then making it &apossticky&apos, so it lasts.Learn how to address common business culture problems by leveraging core values, leadership messaging, hiring processes, performance reviews, and the "culture infusion cycle". These five checkpoints can transform your business culture, ensuring alignment with your core values and fostering a positive work environment.Key TakeawaysCore Values: Establish clear and memorable core values that guide behavior within your organization.Leadership Message: Communicate the business vision and values regularly to keep them top of mind.Hiring Process: Integrate core values into every interview and onboarding session to ensure cultural alignment.Performance Reviews: Evaluate employees on their adherence to core values during performance reviews.Culture Infusion Cycle: Implement a system of consistent activities to reinforce core values at all levels of the business.Quotes from the Episode"Your culture exists whether or not you are intentional about guiding it, so if you haven&apost defined it, chances are it&aposs not going the direction you would want.""Performance reviews should evaluate adherence to core values." "The culture infusion cycle turns values from words on a wall into daily practices."Resources MentionedDownload: Five Checkpoints for Values and Culture One-Sheet  The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Recognizing Your Leadership Opportunities and Intentions (NickBerry.info) Also check out the Leadership Opportunities and Intentions blog post.Episode OverviewIn this episode of The Business Owner&aposs Journey, Nick explains how you, as an entrepreneurial leader, can enhance your influence and effectiveness by recognizing and preparing for leadership opportunities. Don&apost leave your leadership interactions to chance—learn to be intentional and make every interaction count.‍You can turn every interaction into a meaningful leadership moment with a structured approach I call the Leadership Opportunities and Intentions Exercise.Key TakeawaysThe Leadership Opportunities and Intentions Exercise helps you identify who you&aposll interact with and how you can prepare to make those interactions impactful.Identifying leadership opportunities and stakeholders helps leaders prepare for interactions and set clear objectives.Understanding stakeholders&apos state of mind and perception helps leaders tailor their approach and communication.Being clear, purposeful, and present in interactions can create a positive impact as a leader.Shownotes00:40 Introduction to Leadership Opportunities and Intentions‍01:38 Identifying Leadership Opportunities‍04:10 Applying the Exercise: Examples‍08:00 Key Elements for Successful Leadership Interactions‍09:26 It Becomes HabitualAdditional Resources for Leadership Opportunities and IntentionsDownload: Leadership Opportunities and Intentions One-SheetArt Petty: Leadership & Executive Coach, Author | ArtPetty.comThe Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

The path of a business owner is paved with lessons learned, moments of doubt, big wins, plenty of mistakes... But above all else, the constant pursuit of growth. Welcome to ‘The Business Owner’s Journey&apos, the podcast that’s here to help you navigate your way in the world of business ownership.I’m Nick Berry. I’m a 20 year entrepreneur myself, and this is my podcast. And I’m bringing you Entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own business owner’s journey. It’s crowdsourced business mentorship in highly concentrated doses.We’ll cover:StrategyLeadershipIdeas & OpportunitiesBest practicesTools and resourcesAll of the Lessons and experience from our guestsThis podcast for the business owners who are driven to grow and improve, Who want realistic and actionable insights.Who understand the immeasurable value in lessons learned from others.And that they’re just one lightbulb moment away from a big breakthrough.As business owners, we don’t know what we don’t know.  But we won’t find out what that is if we don’t look for it.  If that&aposs what  you&aposre searching for, I&aposm glad you&aposre here.My goal is to shorten your learning curve so you can get out in front of challenges and be prepared for opportunities.  I don’t sugarcoat it: ‘The Business Owner’s Journey’ is hard. It’s complex, it’s stressful, and can be lonely.  But it can also be exciting, rewarding, and fulfilling, and you don’t have to do it alone.  Join me as I share insights and experiences of my own as well as other business owners and how they’re navigating their own Business Owner’s Journeys, so you don&apost have to figure it all out on your own.  The Business Owner&aposs Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur&aposs Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry