How The Red Sox Are Capitalizing On Baseball's Sponsorship Surge

On this SportsMoney podcast, Mark Lev, managing director of Fenway Sports Management (FSM), digs into MLB's sponsorship growth and what it means for the sport. Lev, who has been intimately involved with many of FSM's deals, including its unique partnership with LeBron James, also divulges some secrets on developing high-impact business deals with sponsors and athletes. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.