The Forbes Interview

John Paul DeJoria: Business Tips From A Generous And Successful Man

Who knew the man behind Paul Mitchell hair care products was an entrepreneur, philanthropist and raconteur? John Paul DeJoria started out poor, but now is a billionaire business man who, in addition to Paul Mitchell Systems, cofounded the abundantly successful Patron Spirits, Rok, a mobile/web/tech/app services company and Aubio Life Sciences, which offers a plant-based cold sore cure. Hear this effusive 72-year old man expound on business tips, company culture and the best way to reprimand an employee.

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<p>Host Steven Bertoni, VP and Senior Editor of Under 30 brings you in-depth conversations with rising entrepreneurs, established leaders and the most significant minds influencing the business world today. From the origins of ideas, to the challenges of responsible growth, corporate governance, what informs success, the drive to succeed and everything in between. These are the behind-the-scene stories and personal anecdotes of the people that took their big ideas and made them a reality.</p>