Hit Parade | Music History and Music Trivia

Hit Parade: The Great War Against the Single Edition

Ever since the ’60s, the recording industry emphasized the album over the single. By the ’80s, they were milking as many hits as possible from an album to convince you to buy it—from Thriller to Hysteria. 
But in the ’90s, labels changed tactics and tried to kill retail singles—promoting hits to radio that you could only buy on full-length albums. Why? They wanted consumers to shell out for more profitable CDs. As a result, musicians ranging from MC Hammer and Vanilla Ice, to Pearl Jam and Alanis Morissette, to Chumbawamba and Lou Bega became multiplatinum-selling artists. The industry’s ploy paid off, but it also created consumer resentment as people grew tired of paying nearly $20 to acquire one song.
Here’s the story of how the recording industry toyed with consumers and chart fans, and how the internet struck back. 
Learn more about your ad choices. Visit megaphone.fm/adchoices

What makes a song a smash? Talent? Luck? Timing? All that—and more. Chris Molanphy, pop-chart analyst and author of Slate’s “Why Is This Song No. 1?” series, tells tales from a half-century of chart history. Through storytelling, trivia and song snippets, Chris dissects how that song you love—or hate—dominated the airwaves, made its way to the top of the charts and shaped your memories forever.

Want more Hit Parade? Join Slate Plus to unlock monthly early-access episodes. Plus, you’ll get ad-free listening across all your favorite Slate podcasts. Subscribe now on Apple Podcasts by clicking “Try Free” at the top of our show page. Or, visit slate.com/hitparadeplus to get access wherever you listen.