Action Network’s Patrick Keane: I want to turn all sports fans into bettors

If you’re in sports media, you’re likely familiar with the world of sports betting. Action Network, a subscription-based media company that covers sports betting and helps bettors make informed bets, is on a mission to turn all sports fans into bettors of some degree. Patrick Keane, CEO at Action Network, discusses whether the category is niche or attracts mass participation, having more than one revenue streams and more.