Pinterest’s Andréa Mallard: We want credit for the full-funnel experience on Pinterest

Pinterest’s Andréa Mallard: We want credit for the full-funnel experience on Pinterest

By Digiday

On this episode from Cannes, we talk to Andréa Mallard, the newly minted CMO at Pinterest. The platform has about 300 million active monthly users on its platform and Mallard’s pitch to advertisers and publishers includes a brand-safe environment and access to new audiences.
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