The Winging It Podcast

26. How to Build a Brand With a Crucial Visual Identity at it’s Heart - with Harriet Hastings Founder of Biscuiteers

Harriet Hastings is the Founder and Managing Director at Biscuiteers. Harriet is also MD of the Women’s Prize for Fiction, one of the most prestigious literary awards in the world. Harriet and her husband launched Biscuiteers in 2007 with the mission to offer a more unique, stylish and personalised gifting solution under the banner 'why send flowers when you can send Biscuiteers?' They decided to launch collections of beautifully iced biscuits in fabulous packaging, a completely new way of gifting that would get people talking. Biscuiteers has since had some hugely successful and well known collaborations in the past including Beatrix Potter, National Portrait Gallery celebrating 100 years of Vogue Magazine, and they’ve released two books as well as many other incredible achievements.Follow Biscuiteers on Instagram: <a href="https://www.instagram.com/biscuiteersltd/">https://www.instagram.com/biscuiteersltd/</a>Biscuiteers website: <a href="https://www.biscuiteers.com/">https://www.biscuiteers.com/</a>Follow Lucy on Instagram:: <a href="https://www.instagram.com/lucyhitchcock_/">https://www.instagram.com/lucyhitchcock_/</a>The Edit Album: <a href="http://bit.ly/theeditalbum">bit.ly/theeditalbum</a> See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for privacy and opt-out information.

Lucy Hitchcock shows you how to build, maintain and totally own a career that you love in Winging It - the podcast! Whether we're chasing our dream career, or running our own thing there's one thing we all have in common - we feel like we've got no clue what we're doing. How could someone make me a manager? Am I qualified enough to run my own business? How can I bag that dream job I've always been after? Am I ready to take a leap of faith and quit my 9 to 5? And one of the biggest questions of all - 'do I have what it takes to do what I love and make money from it?'The Winging It Podcast is all about taking that imposter syndrome, grasping your success with both hands and running with it. Success means different things to everyone, and after quitting my corporate agency marketing Job in 2015 I finally found my meaning of success. No it wasn't getting my first customers and having money in the bank, but turning up to my desk at 9am every day to a job that I LOVE and that I thrive at (even though half of the time, I do feel like I'm Winging It).The Winging It Podcast is here for business babes and savvy career women to help you learn how to build, maintain and totally own a career that you love with a heavy emphasis on prioritising your own wellness to live your happiest life. I've got some incredible business owners and career babes lined up to share their expertise and business stories with you for some helpful tips along the way! See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for privacy and opt-out information.