The Sweet Rise and Fall of Tony The Tiger

The fascinating story of the fat vs sugar wars - and how it’s still misinforming what we eat today. Told through the life story of Tony The Tiger as he fights for his sugary survival today.

Tim Samuels hears how the scare caused by President Eisenhower’s heart attack in the 1950s led to six decades of flawed dietary advice, which still persists even today.

Against this dietary war between fat and sugar, Tim tracks the rise and fall of cereal mascot Tony The Tiger from one of the twentieth century’s greatest advertising icons, to now facing an imperiled existence as he approaches his eighth decade.

A cardiologist and dietician debate how much ‘good fats’ we should actually be eating.

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