Smart Mobility lessons from The Netherlands, with Marco Maréchal

In this episode of the Smart Community Podcast, I have a great conversation with Marco Maréchal, the Strategic Advisor of Communication and Innovation for Smart City and Smart Mobility to the Netherlands. He is also the author of the book "Mobility in the Future 2030: Finally the people have the say" so I felt he was a great guest to round out our month here focusing on #mobiliitymarch. In this episode, Marco tells us about the project on cooperative vehicles that sparked his interest in Smart Communities 6 years ago and why Smart Communities with humans at the centre are so important to him. We talk about how the Netherlands have embraced Smart concepts, and the Mobility as a Service project Marco is working on reduce congestion and incentivise people to use alternatives to single-occupancy vehicles when commuting to work. Marco shares the biggest benefits he sees in Mobility as a Service and ways the business model of MaaS is still changing and evolving. We discuss ways to better integrate with all stakeholders and how we need to have private cars being a part of the equation in order to start the MaaS conversation. He also tells us about some interesting lessons from an Intelligent Road project in the Netherlands that, in Marco's words, failed. Plus we finish our chat discussing emerging trends, including air transit and autonomous drones, sustainable mobility movements and how better accessibility and mobility services can enable people to live where they want to live and reduce the need for supercities. As always we hope you enjoy listening to this episode as much as we enjoyed making it. Find the full show notes at: www.mysmart.community Connect with Marco on LinkedIn or via his website www.toconnect.nl/en Connect with me via email: hello@mysmart.community Connect with My Smart Community via LinkedIn or Twitter The Smart Community Podcast is produced by Perk Digital.