Ep. 101 – What Is Most Important; Product, Packaging or Pricing! #flashtopic

What would happen if we took a Social Expert, Inc. Columnist and Podcast Guru and finally a Content Expert and we put them on a panel and gave them a topic they had no idea was coming? Magic, that’s what. In our second Flash Topic Episode Myself, Jamie Robinson, Tracy Hazzard and Joe Tarnoski tackle the Flash Topic on what is most important to a retailer; Your Product, Your Packaging or Your Pricing. The discussion was epic, the thoughts were provoking and the information was priceless. Don’t miss a minute of the discussion! Welcome back to FLASH TOPIC! Also: Don’t forget to join our new Facebook group On The Shelf Now – https://www.facebook.com/groups/217730312050769/ Here are the profiles our panelists: Jamie Robinson – Owner of Jamm Rob Consulting, and the “Marketer’s Marketer.” Her common-sense approach to the craft has allowed her to discover solutions and create opportunities for businesses, regardless of type, industry or size. Jamie is client lead, but customer focused. Tracey Hazzard – Tracy Hazzard, Inc. Columnist and Product Strategist for Hazz Design has co-designed and developed 250+ consumer products generating more than $1 Billion for her e-commerce and original brand-building clients. She is the co-host of WTFFF?! 3D Printing podcast and the members-only Product Launch Hazzards podcast. Joe Tarnowski: Joe Tarnowski is VP of content for ECRM, a company that helps retailers discover new products and more effectively review and plan their categories across the food, HBC, general merchandise and pharmacy segments. He heads up ECRM’s content marketing initiatives to engage current customers and drive new business, and has been in this role for just under three years. Prior to this, he had a 24-year career as an editor on various trade media brands such as Progressive Grocer, Convenience Store News, and Retail Tech.

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