SLS: Targeting Podcast Categories, Spotify Update

SLS: Targeting Podcast Categories, Spotify Update

By Spreaker Live Show

Spreaker Live Show #149 for March 7th, 2018

Show Duration: 44 minutes

Host: Rob Greenlee, Head of Partnerships, https://Voxnest.com and https://Spreaker.com @robgreenlee - rob(at)voxnest(dotcom)
Co-Host: Alex Exum, Host of “The Exum Experience Podcast” on Spreaker
We stream LIVE every Weds at 3 Pacific /6pm EST from SpreakerLiveShow.com

Correction: Rob misspoke in last weeks show about our support of Apple’s new “Episodic” and “Series” numbering
- Spreaker does fully support it, but I really dislike the Apple spec for it and how it displays the numbering, does not make logical sense to me, given history of the medium.
Numbering from 1 (newest episode) to let’s say 151 (oldest episode), may seem right on the surface, but showing 151 as newest and 1 as oldest makes better sense as it has always been done like that in podcasting.

Show Today:
- Is Podcast Category Targeting Important?
- Podcasting Stories, Challenges and Opportunities of the week
- Spotify Submissions Update
- Listener Comments

Is Podcast Category Targeting Important?
I tracked Apple’s Top 200 Podcasts for an entire year. Here’s what I found.
In early 2017, a colleague and Dan Misener, Head of Audience Development, Pacific Content were discussing an upcoming podcast launch, debating which of Apple’s categories was the best fit: Business? Technology? Society & Culture? Which of Apple’s categories was most appropriate, and would give the show its best chance of being discovered?
Based on Article: https://blog.pacific-content.com/i-tracked-apples-top-200-podcasts-for-an-entirere-s-what-i-found-c4e450266a1ee-year-h

Spotify Submissions Update
FYI - we are creating unique RSS feeds for Spreaker show inclusion in Spotify
Second submission list is being built now, so if you would like to be included and are not currently on a dynamic ad insertion monetization platform and does not have unlicensed music in your show then you can submit your show to me - rob@voxnext.com or rob@spreaker.com

Listener Comments:

Linda Irwin
Lightly sprinkle platform news and bake until golden brown. 😃
Episodes that go to Facebook, Twitter and SoundCloud for me have always looked good. When we used to share to You Tube it looked bad, so I really believe it is a You Tube problem.
We included the sounds of eating as part of a couple comedy sketches.

VidLii is free to sign up and host videos, but you are limited on resolution, 1 G.B. in size and 15 minutes in length.

My channels on VidLii are video pod-casts.

Gail Nobles
Tunein is a good place to submit your podcast to. I wish Pandora would accept podcasts.

Doug Salamone
Porch Light Family Media is great content.
Many podcasters could fix their editing issues in real time by learning the craft of talking.


- Coming podcasting events Rob is attending:
Rain Summit in NYC next month (March 22nd)
NAB Show in Las Vegas - (April 7-13)
World Wide Radio Summit in LA - (May 2-4, 2018)
PodSummit in Edmonton, Canada - (May 5th)


Spreaker/Voxnest Links:
https://VoxNest.com
http://blog.spreaker.com
http://SpreakerLiveShow.com
https://Spreaker.com
Email: rob at voxnest.com

Send Questions and Comments to:
Twitter: http://twitter.com/spreaker using #SpreakerLive
Twitter: http://twitter.com/VoxNest
Twitter: http://twitter.com/robgreenlee
Twitter: http://twitter.com/alexeum
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