Vaccine Confidence (with Heidi Larson)

Andy is joined by Heidi Larson, Founding Director of The Vaccine Confidence Project, for a conversation about, well, vaccine confidence. They discuss what causes vaccine hesitancy, how to boost confidence in the COVID-19 vaccines, and how to convert those who are on the fence about taking it. Plus, the particular trust issues among communities of color.   Keep up with Andy on Twitter @ASlavitt and Instagram @andyslavitt.   Follow Heidi Larson on Twitter @ProfHeidiLarson.    In the Bubble is supported in part by listeners like you. Become a member, get exclusive bonus content, ask Andy questions, and get discounted merch at https://www.lemonadamedia.com/inthebubble/    Support the show by checking out our sponsors!   Livinguard masks have the potential to deactivate COVID-19 based on the testing they have conducted from leading universities such as the University of Arizona and the Free University in Berlin, Germany. Go to shop.livinguard.com and use the code BUBBLE10 for 10% off.   Check out these resources from today’s episode:    Learn more about the The Vaccine Confidence Project: https://www.vaccineconfidence.org/  Watch Heidi’s 2020 TED Talk about why vaccine rumors spread — and how to rebuild trust: https://www.youtube.com/watch?v=iZpGjzEwlOA  Read this New York Times profile on Heidi: https://www.nytimes.com/2020/10/13/health/coronavirus-vaccine-hesitancy-larson.html  Pre-order Andy’s book, Preventable: The Inside Story of How Leadership Failures, Politics, and Selfishness Doomed the U.S. Coronavirus Response, here: https://us.macmillan.com/books/9781250770165    To follow along with a transcript and/or take notes for friends and family, go to www.lemonadamedia.com/show/in-the-bubble shortly after the air date.   Stay up to date with us on Twitter, Facebook, and Instagram at @LemonadaMedia. For additional resources, information, and a transcript of the episode, visit lemonadamedia.com. See omnystudio.com/listener for privacy information.