iOS 14.5 lets you say no to data tracking

The long-awaited Apple iOS 14.5 update comes with a new privacy tool called App Tracking Transparency. This tool prompts users to opt out of tracking in apps that collect and share their data. So what does that mean for users and for companies that rely on that data? Recode’s Sara Morrison (@SaraMorrison) explains. References:  Read more of Recode’s coverage about the iOS update Sara wrote about the feud between Apple and Facebook over the update Find more of Sara’s work here Enjoyed this episode? Rate Recode Daily ⭐⭐⭐⭐⭐ and leave a review on Apple Podcasts.   What do you want to learn about on Recode Daily? Send your requests and questions to recodedaily@recode.net. We read every email!    Subscribe for free. Be the first to hear the next episode of Recode Daily by subscribing in your favorite podcast app.   Learn more about your ad choices. Visit megaphone.fm/adchoices This episode was made by:  - Host: Teddy Schleifer (@teddyschleifer) - Producer: Sofi LaLonde (@sofilalonde) - Engineer: Paul Mounsey Support Recode Daily by making a financial contribution to Vox! bit.ly/givepodcasts Learn more about your ad choices. Visit podcastchoices.com/adchoices