Celebrity Consumer with Dean Dunham and Guest Joe McElderry

Presenter of the LBC radio 'Consumer Hour' Dean Dunham, speaks to Joe McElderry, winner of the X Factor in 2009.

Joe talks to Dean about his time on the X Factor, including who he thought would win the competition, his experience in taking part on ITVs 'Pop Star to Opera Star' and what it was like literally risking his life of C4s 'The Jump'.

Joe also tells Dean about his shopping habits, consumer rights knowledge and shares some holiday disasters. 

Joe also reveals the TV show that he really wants to do next....