Planet Money

'Soul Train' and the business of Black joy

When Soul Train first launched in 1970, Black audiences weren't understood as a viable target market. Don Cornelius changed that forever with his weekly TV dance show. | Subscribe to our weekly newsletter here. Learn more about sponsor message choices: <a href="https://podcastchoices.com/adchoices">podcastchoices.com/adchoices</a> <a href="https://www.npr.org/about-npr/179878450/privacy-policy">NPR Privacy Policy</a>

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