How I bootstrapped the UK's first CBD gin - Sally Wynter

This is the amazing story of how a young female entrepreneur turned an idea on the beach into a ground-breaking reality.  Sally Wynter founded the UK's first CBD-infused Gin company, MUHU Spirits,  and bootstrapped her way into one of the most inspiring entrepreneurial stories of the last few years. This is Sally's first-ever interview about how she did it and it's a really heartfelt discussion about the trials and tribulations of being an entrepreneur.  This is the first episode of the interview with a second episode due next week where we get to know the more personal side of Sally.  In this episode we discuss: How she started where most entrepreneurs hope to end: on the beach. How Sally came up with the name. What CBD is and why it made for such a great product. The lightbulb moment. Cobbling together her first £1000. Having to google the definition of an entrepreneur! How class plays into entrepreneurship. How she found mentors through events. How winning a competition put her in the path of huge business leaders. Why having a media background helped the launch of the product. How she leveraged social media starting from scratch. Where Sally turned to for advice. Why Sally never hired anyone to help her on the business. How she went about raising money. The challenge of first investor meetings. How Sally responded to rejection. Learning about sweat equity. The exit of the business and signing an acquisition deal. Subscribe so you don't miss any new episodes, releasing every Wednesday.You can sign up to Jimmy's Substack here for weekly content on the future of work, technology, and politicsFor more information on partnering with us please visit our partnerships page here.Also make sure you subscribe to The Shift, you can find it here on Spotify or on Apple Podcasts. Learn more about your ad choices. Visit podcastchoices.com/adchoices