Secrets of the Side Hustle

By Rotation founder Eshita Kabra-Davies on the importance of tenacity

Scarlett Russell chats to Eshita Kabra-Davies, founder of By Rotation, the fashion rental app dubbed as the ‘Airbnb of retail' that has grown into a six-figure business in less than two years.  Eshita talks about where she found the courage to leave her lucrative job in finance, why it’s important to have a good PR agency supporting you and how she reacted when a rival business attempted to sue her. Find out more about By Rotation here… instagram.com/byrotationofficial/byrotation.com Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

Secrets of the Side Hustle is a conversation with inspiring female founders about their career stories. Spanning industries from art and activism to tech and fitness, each week we'll discuss the practicalities of starting a business from scratch, and share helpful advice for anyone hoping to do the same.   Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.