Unmuddled.

Episode 1: Unpicking the IPA's Making Sense Report

<p>In this pilot episode, Rik, Niki and Christian sit down to unpack the IPA's aptly named Making Sense report, and what this means for marketers within the current commercial media landscape. </p>
<p>https://ipa.co.uk/knowledge/documents/making-sense-the-commercial-media-landscape-fourth-edition</p>

As the world of media, marketing and advertising becomes increasingly complex, marketers are under more pressure than ever to make smart decisions and fast. Unmuddled is here to lend a helping hand by unpicking the key headlines, simplifying the growing complexities in the industry, and highlighting the trends and insights to fuel your marketing decisions.