The Town with Matthew Belloni

You May Not Be Watching, but Broadcast TV Still Makes Billions

This week, Matt is in New York for the network upfronts, a gathering of the major players in television to present their programming plans for the upcoming TV season to the advertising community. Matt is joined by Bloomberg’s Lucas Shaw to discuss whether advertisers will continue to pay top dollar to these major broadcast networks in a media landscape that is shifting to digital.

Host: Matt Belloni
Guest: Lucas Shaw

Producer: Craig Horlbeck
Theme Song: Devon Renaldo
Learn more about your ad choices. Visit podcastchoices.com/adchoices

Puck founding partner Matthew Belloni takes you inside Hollywood, using exclusive reporting and insight to explain the backstories on everything from Marvel movies to streaming wars. Multiple times each week, Matt will touch on what is getting made and why, who is winning and losing, and what people in show business are actually talking about.