Episode 156 | Defining Community & Culture

In this week's episode, Kieran and Yaf hold it down for the crew, the dynamic duo chop it up and break down the idea of Community and Culture – two words that have arguably become fashionable within marketing and advertising spaces. But what do they actually mean? From it's inception to where it's heading in the future, Kieran and Yaf hash out their thoughts and opinions in realtime and try to get under the concept to figure out where they stand. 

- Commuting in London is not for the faint of heart (3:04)

- What Made You Smile (13:44)

- Kieran and Yaf introduce the idea of Community & Culture (16:15)

- Why do brands want to tap into ‘Community’ (28:48)

- Where do Community and Culture come from? (30:47)

- The globalisation of communities (38:50)

- Digital Communities (45:15)

- Acceptance in a Community (49:05)

- The future of Community (56:40)

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