The Town with Matthew Belloni

'The Flash' and Marketing a Movie With a Controversial Star

Matt is joined by veteran film marketing executive Terry Press to discuss the upcoming movie ‘The Flash’ and how studios promote and release a movie with a controversial star attached. They discuss how Warner Bros. has handled the Ezra Miller situation in the lead-up to opening weekend, the decision to have them attend the premiere, and if any of this could affect box office numbers. They also talk about past movies with stars embroiled in controversy and how this has evolved over the years in Hollywood. Matt finishes the show with a prediction about the latest Disney movie release date announcement.

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Host: Matt Belloni
Guest: Terry Press

Producers: Craig Horlbeck and Jessie Lopez
Theme Song: Devon Renaldo
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Puck founding partner Matthew Belloni takes you inside Hollywood, using exclusive reporting and insight to explain the backstories on everything from Marvel movies to streaming wars. Multiple times each week, Matt will touch on what is getting made and why, who is winning and losing, and what people in show business are actually talking about.