Barbie and Mattel as Millennial Pavlovian Conditioning

Barbie and Mattel as Millennial Pavlovian Conditioning

By Blindboyboatclub

How the deregulation of children's advertising in the 1980s conditioned millennials to have a positive emotional response to Mattel toys which temporarily soothes the anxiety of not feeling like a real adult.

Hosted on Acast. See acast.com/privacy for more information.

-
-
Heart UK
Mute/Un-mute