The IAB UK Podcast

8: Episode 8

This week GroupM’s Bethan Crockett and Justin Taylor from Teads join our roundtable to debate whether digital advertising can ever be 100% brand safe. We cover the yeses, nos &amp; maybes and get into the specifics on what can be done to make sure brands make informed choices about where their ads appear online.  Unruly’s programmatic supremo Paul Gubbins fully dissects header bidding before serving it up as a two minute treat and Lizzie &amp; Tom from the IAB drop in to eulogise about the Gold Standard and confirm another special guest for this year’s Engage conference.  Plus Matt Bush from Google tackles our ten quick-fire questions, revealing his distain for cheap fitness trackers and apparent likeness to Freddie Mercury.Tw: <a href="https://twitter.com/IABUK" rel="nofollow" target="_blank">@iabuk</a>  Insta: <a href="https://www.instagram.com/iabuk/" rel="nofollow" target="_blank">@iabuk</a>  podcast@iabuk.com — <a href="https://www.iabuk.com/events-training/engage-moving-forward" rel="nofollow" target="_blank">Bag your ticket for Engage 2018 on 7 June feat. Stacey Dooley &amp; Keith Weed, CMCO at Unilever</a> <a href="https://www.iabuk.com/jargon-buster" rel="nofollow" target="_blank">Don’t know your SSP from your ATD? Hunt around in our new Jargon Buster for all the answers</a> — Thanks to our sponsor Spotify and to SNK Studios &amp; audioBoom for their support. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

IAB UK is the industry body for digital advertising, committed to building a sustainable future for digital advertising. We do this by bringing the industry together through our 1,200 members - including media owners, agencies, ad tech and brands - to tackle and address the big issues, celebrate digital and help businesses prepare for the future. Hosted by CMO, James Chandler, The IAB UK Podcast is released weekly and features interviews with guests, the latest trends and insightful thought leadership. Find out more about the IAB at <a href="http://iabuk.com" rel="noopener noreferrer" target="_blank">iabuk.com</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.