The Year of Taylor Swift

The Year of Taylor Swift

By The New York Times

Taylor Swift grabbed many headlines in 2023. Her widely popular Eras Tour, which proved too much for Ticketmaster to handle, has been both a business and a cultural juggernaut. And Time magazine named her as its person of the year.

Taffy Brodesser-Akner, a staff writer for The New York Times, explains why, for her, 2023 was the year of Taylor Swift.

Guest: Taffy Brodesser-Akner, a staff writer for The New York Times Magazine.

Background reading: 

Ms. Swift’s greatest gift is for telling her own story — better than any journalist could. But Ms. Brodesser-Akner gave it a shot anyway.Fan demand for Ms. Swift broke Ticketmaster, and that was just the prologue. These are the moments that turned her Eras Tour into a phenomenon.

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