TED Business

The secret perks of driving electric | Cynthia Williams

<p>Electric vehicles need to be more than just eco-friendly — they have to be more chic, convenient and affordable than their gas-powered alternatives, says sustainability leader Cynthia Williams. She explores what it'll take for an electric revolution to succeed in the US, calling on corporations, policy leaders, investors and more to collaborate in unprecedented ways. After the talk, Modupe shares her own approach to encouraging change that sticks.</p>

<p>Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it should, too.</p>