165: Fly By Jing

165: Fly By Jing

By Aliza Abarbanel & Matt Rodbard

Fly By Jing is one of the most exciting brands in food, and we were lucky to have the company’s founder, Jing Gao, stop by the studio for a really cool conversation. We find out how the company has grown and grown, from a tiny Kickstarter selling chile crisp to a major player in the competitive condiment wars, now being sold in a great many Targets and Whole Foods in the United States. We also hear about Jing’s upbringing in China and when she knew that Fly By Jing was a winner. We always have a jar of Fly By Jing close by, and it was great catching up with the brand’s founder.

More from Fly By Jing:

Launching a Hot Chile Crisp Brand on the Internet [Eater]The Book of Sichuan Chili Crisp is coming [IG]This Chili Oil Is So Good, Even My Taiwanese Mom Is Obsessed With It [F&W]

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