Secret Leaders with Dan Murray-Serter & Chris Donnelly

The simple path to great strategy: Alex Smith

“99% of successful businesses don’t have a strategy”
Alex Smith, a renowned business strategist who argues that real strategic skill isn't about getting caught up in overwhelming complexity, but about identifying key differences that set you apart from competitors. To bring these ideas into reality, Alex and Dan break down brilliant yet straightforward strategies used by companies like Southwest Airlines, Nintendo, Grenade bars, and 5-hour Energy drinks.


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Chris and Dan are serial entrepreneurs who've built, sold, scaled &amp; failed companies worth hundreds of millions of dollars. So, like, we get it - business is hard. But we also love it, it's fun!
Fortunately- we've got an epic network of some of the most inspiring builders on the planet who aren't boring and will teach you everything you'd never learn in business school - and therefore everything you'll actually need to build yourself a better future and have some lols along the way.

Contact: hello@secretleaders.com