PLEASE HELP! My Real Estate Listing Isn't Selling, What Do I Do?
Real Estate Agents: This is Why Your Listing Hasn't Sold! Today, we'll discuss the six specific reasons (yes, PRICE is one of them) that are probably causing your listing to sit on the market.
Welcome back to America's #1 Daily Podcast, featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206.
IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris's Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://premiercoaching.com
FACT: Homes are either selling immediately or sitting on the market for 30, 60, or even 90 days. Don't let your listing expire, and don't get fired. Be the listing agent when it SELLS.
Before we examine all of the factors, let's keep it real. Of course, price is the one thing that overcomes ALL of the underlying reasons a listing isn't selling. However, the fastest way to get yourself fired from the listing is to always make it all about price.
HUGE Announcement: You will love this! Looking for the full outline from today's presentation? Our DAILY Newsletter featured lead generation systems, real estate scripts, daily success plans and (YES) the notes or today's show. Best part? The newsletter is free! https://harrisrealestatedaily.com/
No seller ever wants to hear the phrase, 'Time to lower your price'! Let's take a look at the big picture first. (For Premier coaching clients, the Listing Evaluation is included in your coaching program.)
To get your Listing Evaluation Tool, sign up for Premier Coaching today by visiting PremierCoaching.com. It's free and takes only a few minutes—you can do that while you listen!
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6 Factors that Make a Home Sell... Rate each of these on a scale of 1-10, and you'll know where you need to do the work to get it sold. A perfect score is 60, but if your listing isn't selling, it's not likely to score that high.
1. Condition. When there is little competition and more buyers than sellers to go around, conditions matter less. As more listing inventory arrives on the market, especially if any of it is new construction, the pressure increases to present your listing in its best light. Even if you're the only home for sale in the MLS code, you owe it to your sellers to help them stage it to get the best results. They'll sell faster and for more money. Rate your listing's condition on a scale of 1-10.
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What makes your condition rating low? Any or all of the following, and we won't even be super gross here...We are SURE you'll have more to add based on your showing experience and listing experience!
-Questionable smells, or possibly worse: unidentifiable smells.
-Identifiable but gross: cat pee, dog poo, curry, cigarette, or cigar smoke.
*Invest in an air ionizer from Amazon or remove the carpet/furniture, etc, that's causing the odor. Stop waiting for a buyer who loves the smell of cat pee or doesn't notice the smoke odor.
-Bugs. -Mold or mildew in the bathrooms, kitchen, or basement.
-Rodents/rodent droppings. -Dirty floors. -Clutter-covered countertops.
-Crusty-looking appliances.
-Dirty window screens. -Terrible or boring curb appeal. -Dead grass. -Weeds
-Green pool. (And the list goes on. Refer to the Proven Home Selling System if you're a Premier Coaching client for the 'How to prepare my home' guide).
Note: price will overcome the condition every time.