Secrets Exposed: Top Agents' Expired Listings Playbook!

Secrets Exposed: Top Agents' Expired Listings Playbook!

By Tim & Julie Harris - Real Estate Coaches

The following secrets come straight from our coaching clients who are successfully taking and selling expired listings. Today, we’ll discuss secrets, examine what real expired sellers have to say about their previous agent, and finally, provide strategies for you to follow so you can find success with expired listings as well! Welcome back to America's #1 Daily Podcast,  featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris?  Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206. IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris's Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://premiercoaching.com 1.  Coaching clients report that there are far more expired listing opportunities than they thought.  Key changes they made to find more expired homes?  Expand your geographic search, go further back in time, and add withdrawn and temporarily off-the-market homes.  Call your MLS if you’re unclear on how to perform these searches, or get help from your broker. HUGE Announcement: You will love this! Looking for the full outline from today's presentation? Our DAILY Newsletter featured lead generation systems, real estate scripts, daily success plans and (YES) the notes or today's show. Best part? The newsletter is free! https://harrisrealestatedaily.com/ 2.  Coaching clients state that the owners of expired listings are way nicer to talk to and much more open to discussion than they thought.  They are craving a new approach and a better strategy. 3.  Coaching clients who are taking these listings often sell them within 10 days or fewer of taking them. This creates a fantastic marketing opportunity to prospect even more expired owners. Client testimonials can be utilized for videos, postcards, door hangars, etc.   REAL ESTATE LEADS, LEADS and more LEADS: Question: What is Tim and Julie Harris's favorite PROBATE LEAD PROVIDER? Simple, alltheleads.com/harris Top Complaints Expired Sellers have about their previous agents (Real-world commentary, as reported by coaching clients):  1.  The previous agent took the listing, put it in the MLS, and did nothing else. They expected the home to sell itself, which suggests a sense of overpromising and underdelivering. 2.  The previous agent didn't do any open houses.  The previous agent either said they didn’t work, they didn’t believe in them, or they were unnecessary.  This really makes sellers mad. Open houses are one of the only tangible things sellers see agents do. Ready to become an EXPIRED Listing Agent? As promised, here is the discount link for the EXPIRED LISTING LEADS: https://www.redx.com/affiliate/tim-and-julie-harris/ 3.  The previous agent's pictures were horrible. They were seen in the mirror, showed open toilet lids, too dark, not staged, and not professionally shot. The sellers were disappointed in the lack of effort. 4.  A Seller was away from the home and returned to roaches in the foyer.  No one was checking on their vacant home.  In this case, the home didn’t expire; the seller just fired the agent. It was showing as ‘withdrawn’. 5.  Sellers often complain of zero or poor communication from their previous listing agent. Our coaching clients have a communications guarantee as part of the Pre-Listing Package. Problem solved! 6.  Some sellers state that the only time they heard from their agent was to ask for a price reduction.  While price reductions are often needed, you’re less likely to get one if you’re not showing value before you ask for the reduction!
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