The ‘Hawk Tuah’ girl and the making of TikTok stars
Hailey Welch, AKA the ‘Hawk Tuah’ girl, is everywhere after her viral street interview. Chanté Joseph talks to the journalists Alaina Demopoulos and Cat Zhang about Welch’s overnight celebrity, the proliferation of street interviews on the platform and what this means for ‘virality’ in 2024