How Books Are Made

Publishers, libraries, sales, and community – with Guy LeCharles Gonzalez

We all love libraries, but maybe we could love them a little more. Some money-minded publishing folk even wonder: what effect do libraries have on book sales? Luckily, Guy LeCharles Gonzalez can help answer that question, and many others.Guy is Chief Content Officer at LibraryPass, and till recently ran the Panorama Project, which measures the impact that public libraries have on reading and on book sales. Before that, he worked in a range of senior publishing and marketing roles, and ran a wonderful book-making conference called Digital Book World. He has a sharp eye for lazy thinking, and that rare ability to grasp both the big picture and the tiny details that make it up.Links from the show:<a href="https://www.linkedin.com/in/guylgonzalez/">Guy LeCharles Gonzalez on LinkedIn</a><a href="https://librarypass.com/">LibraryPass</a><a href="https://www.panoramaproject.org/">Panorama Project</a><a href="https://www.panoramaproject.org/news/2020/10/19/how-to-measure-and-communicate-the-monetary-value-of-public-library-marketing-to-publishers">About the Library Marketing Valuation Toolkit</a><a href="https://vimeo.com/10483555">Guy’s talk at DBW in 2010 after the iPad announcement</a><a href="https://openroadmedia.com/">Open Road Media</a> and <a href="https://www.linkedin.com/in/jane-friedman-a8932212b/">Jane Friedman</a><a href="https://www.prince.com/article/the-beautiful-ones">Prince’s memoir, The Beautiful Ones</a><a href="https://bookshop.org/books/parasite-a-graphic-novel-in-storyboards/9781538753255">Parasite: A Graphic Novel in Storyboards</a>

A podcast about the art and science of making books. Arthur Attwell speaks to book-making leaders about design, production, marketing, distribution, and technology. These are conversations for book lovers and publishing decision makers, whether you’re crafting books at a big company or a boutique publisher.