Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Marc Pritchard: “We serve all humanity. We need to reflect that.”

Live from Cincinnati, Bob sits down with Procter &amp; Gamble’s Chief Brand Officer Marc Pritchard to discuss the company’s unique culture,  how it’s adjusted its marketing strategy in recent years, and why the company has made diversity a priority. Learn why P&amp;G still lives up to its original motto: “pure goods at an honest price.” Also, we dive into how the company has grown to a workforce of 47% women managers, and why rediscovering audio has helped P&amp;G create more effective advertising. Plus, learn why Marc considers himself an introvert, what his daily mantra is, and why “coming out” as a Mexican-American was so important for P&amp;G.  Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.