Entrepreneur: Learn the successful tools in using email marketing with Constant Contacts' Dave Charest Podcast

Entrepreneur: Learn the successful tools in using email marketing with Constant Contacts' Dave Charest Podcast

By Premiere Networks

Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Dave Charest, the Director of Small Business Success at Constant Contact.  

Talking Points:

How does Constant Contact work? Social Media was supposed to be the end-all of marketing engagement. Does Constant Contact assist companies in building their email base? What marketing recommendations can you share with those just launching their business? What is the difference between social media marketing and email marketing? What type of age demographic dominates email marketing? Discuss your Square partnership. What are the top marketing tips entrepreneurs should follow to grow their small businesses? As online marketing continues to grow, what are the best tools to recommend to entrepreneurs who struggle to find time to devote to marketing efforts? Can you provide an example of how Constant Contact tools have helped a small business owner drive traffic and boost sales? Marketing is often geared to generating new customers but what methods are best to retain current customers and grow their loyalty? How can small business owners best utilize AI and Automation with their online marketing campaigns?

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