Entrepreneur: Selling your product through email marketing, the Director of Small Business Success at Constant Contact, Dave Charest tells you how to succeed.

Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviews Dave Charest, the Director of Small Business Success at Constant Contact. He provides powerful tools to simplify and amplify digital marketing for businesses. Previously, he was the Director of Content Marketing and also the Senior Manager of Content and Social Media Marketing at the company. Dave is also a Speaker, Host, and Podcaster obsessed with helping small business owners find time for online marketing since 2006.  Constant Contact delivers everything small businesses and nonprofits need to build, grow, and succeed. With powerful online marketing tools, contact management and sales features, and innovative AI capabilities, Constant Contact makes it easy to attract the right people, engage more customers, close more deals, and grow.

What is driving the current spike in new small businesses? What marketing recommendations can you share with those just launching their business? What are the top marketing tips entrepreneurs should follow to grow their small businesses? As online marketing continues to grow, what are the best tools to recommend to entrepreneurs who struggle to find time to devote to marketing efforts? Can you provide an example of how Constant Contact tools have helped a small business owner drive traffic and boost sales? Marketing is often geared to generating new customers, but what methods are best to retain current customers and grow their loyalty? How can small business owners best utilize AI and Automation with their online marketing campaigns?

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