Bloomberg Business of Sports

A Big TV Deal for Big Ten Football

Hosts Michael Barr, Scarlet Fu and Damian Sassower talk over the massive new seven-year TV broadcast rights deal the Big Ten struck with Fox, CBS and NBC and what it means for the media landscape of college football.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.