Bloomberg Business of Sports

Super Bowl Delivers Huge Ratings, Super Golf League

The numbers are in for Super Bowl LVI viewership; Rams-Bengals had the largest audience for a Super Bowl in five seasons. Plus, some high profile PGA Tour players have been considering offers from the rumored Saudi-backed Super League. Scarlet Fu and Mike Lynch discuss all that and more on this Wednesday edition of Bloomberg Business of Sports.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.