Bloomberg Business of Sports

Steve Young Wants You to Own His Firm (Podcast)

Michael Barr, Scarlet Fu and Mike Lynch talk to the biggest names in sports. This week were joined by Former San Francisco 49er legend and NFL Hall Of Famer, Steve Young. He tells us about his involvement with Integrity Marketing Group and why they decided to reward all their employees with an equity stake in the firm. Something he’d like to see in the NFLSee <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.