Edward Norton and Kevin Krim: “We'll throw down the glove and have an academic data science debate with anybody who wants to try to pigeonhole search into a niche.”

If you think you know Edward Norton, think again. The Academy Award-nominated actor and filmmaker has a second act that’s captivating the business community – ad tech disrupter. In this episode, we sit down with the founder of EDO, as well as President & CEO Kevin Krim, to talk about how their company (which recently raised $80 million from Shamrock Capital) is changing the TV measurement game for brands with its powerful grasp of consumer search data and analytics.  

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