#57- Mitski’s Streaming Rise, Youtube Ad Revenue Surpasses Recorded Music, Music Audio Ads in Gaming

The Boys discuss how Mitski’s recent popularity is a perfect example of the power behind strong organic brand growth. Later, YouTube’s ad revenue surpasses the music industry as a whole; so what does this mean for the business? Also, gaming and audio ads may be the new norm as impressive successful advertisement from Nas boosts his latest album. This, Colin not knowing what words mean, and more on The Biztape. 

Socials:  

Instagram, Facebook, Twitter, TikTok: @TheBiztape

Email: thebiztapepodcast@gmail.com

Sources: 

Youtube Ad Revenue Surpasses Recorded Music:

https://www.musicbusinessworldwide.com/youtubes-ads-business-is-now-bigger-than-the-entire-global-record-business2/

How Mitski Became a Streaming Giant:

https://www.billboard.com/articles/columns/rock/9654185/mitski-hiatus-streaming-popular/

In-Game Music Ads:

https://www.musicbusinessworldwide.com/nas-thinks-in-game-audio-ads-are-a-dope-medium-for-promoting-music-how-important-could-they-become-for-artists/

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.