Scrubbing Carbon from the Air

Scrubbing Carbon from the Air

By iHeartPodcasts and Pushkin Industries

Dan Friedmann is the CEO of Carbon Engineering. The company is at the frontier of a new industry, direct air capture. They just broke ground on a big plant in Texas that will pull carbon dioxide out of the air.

Dan’s problem is this: how do you bring the price of direct air capture way down? And how do you convince companies and governments to pay for scrubbing carbon out of the air?

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