EPISODE 9: The Basics of Advertising From the Father of the Super Bowl Ad
Advertising is essential to get an idea out to the public. It needs to be memorable, engaging and relevant to be effective. Follow The Profit’s David Grasso talks to ad man Allen Kay who has created successful, iconic campaigns to get some insight into the world of advertising. Plus, we’ll take a look at how a merry band of reddit followers were able to upend the ways of Wall Street.
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