The Arms Race Fueling the Creator Economy

The Arms Race Fueling the Creator Economy

By iHeartPodcasts

Dan Weinstein, co-founder of Underscore Talent, a new management firm representing influencer talent, explains how companies like YouTube, TikTok, Facebook and Twitter have escalated their battle in recent months to court a new generation of digital-native celebrities.

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.

-
-
Heart UK
Mute/Un-mute