Digital Strategies in the Time of Covid

Digital Strategies in the Time of Covid

By Bloomberg

In this episode, Switched On speaks with BloombergNEF head of digital industry research, Claire Curry, and digital industry analyst Kirti Vasta. Claire and Kirti tell us about digital strategies in the time of Covid-19. Some companies are all-in on their digital strategies. Others have pedaled back, and are retrenched in what they know best. A few are even giving away software, on the hopes that new users they hook today, will pay up once economic conditions improve.

This episode is based on a report titled Technology Radar April 2020: Covid-19 Impact. BNEF clients can access this report on bnef.com or BNEF Mobile, or at BNEF<GO> on the Bloomberg Terminal. Users can also subscribe to this report and ongoing Covid coverage at bnef.com/series.

Switched On is hosted this week by Mark Taylor.

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