Are Hip Hop Endorsement Deals Good For Fans of The Music?

Are Hip Hop Endorsement Deals Good For Fans of The Music?

By The Black Effect and iHeartPodcasts

This week on The What?! Nyla and Mouse unbox hip hop endorsements deals. Sure, working with big corporate brands may make rappers rich, but does it also keep our favorite artists out of the studio? The commercials are cool, but where's the music? Featuring music executive and media personality, Wayno.

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