The Story of How Chick-fil-A Borrowed “My Pleasure” from a Luxury Hotel
On this episode of Our American Stories, the origins of Chick-fil-A’s “my pleasure” catchphrase began in 2001. Chick-fil-A founder Truett Cathy’s version of the story begins with him visiting a Ritz-Carlton luxury hotel—a hotel his friend Horst Schulze co-founded. Here's Horst with the story.
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