Behind the Influence

Reed Duchscher - On Managing Mr. Beast, The Secret Sauce to Success in Youtube, and Why Core Values Play a Huge Role in His Business, Night Media.

Reed Duchsher, the ground-breaking manager behind Mr. Beast, sat down to tell us what it's really like to manage the fastest growing Youtuber in 2019. Reed, and his company Night Media, helped Mr. Beast get up to 24 millions subscribers in record time. But what does it take to break into such a highly-saturated industry? Reed tells us the story behind Night Media, why he never wants to represent more than 10 influencers, why he keeps his client list family-friendly, and how charity pays a major role in his talent's drive. Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Behind the Influence is the next iteration of Tatiana Carrier’s intimate interview series with pioneers of today’s entertainment world. Focusing on both the people on the platforms and the people behind them, Behind the Influence provides listeners candor, laughter, seriousness and access like no other podcast show can get. Filled with personal stories, advice, revealing anecdotes, retellings of epic successes and even worse failures, there’s plenty of insights, but also a fair amount of absolute nonsense. Are you even reading this? Just listen for @!#?'s sake.