Prognosis: Misconception

Covid Cures and Conspiracies Introducing: The Deadly Cure

Smoke Screen: Deadly Cure is a podcast about a family on the fringe who convinced tens of thousands of people across the globe to buy a miracle liquid made of poison, the international conspiracy they ignited, and the people who fought to take them down. Smoke Screen: Deadly Cure is a Neon Hum Media, Bloomberg &amp; Sony Music Entertainment production.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.