Gift Cards for Your DNA Data

Gift Cards for Your DNA Data

By Bloomberg

On our latest episode of Prognosis, reporter Kristen V. Brown sells her DNA data to the highest bidder. Health data has turned into big business, but Brown quickly realized she wasn’t about to get rich. In exchange for an Amazon gift card or a few shares of marginal value, companies promise to use your data in the quest for better healthcare. 

See omnystudio.com/listener for privacy information.

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