The Taco Index: Inflation and the Latino Vote

The Taco Index: Inflation and the Latino Vote

By Futuro Media and PRX

In recent years, rising grocery prices have shocked many of us, changing how we discuss inflation. For economists, inflation measures how quickly prices increase over a set period, but for most consumers, it’s a matter of affordability. 

We all have prices we track, like milk, pizza, and tacos. For our host Maria Hinojosa, a good taco tops that list. In San Diego, one of the U.S. cities hit hardest by inflation, she spoke with local taqueros and families about the rising cost of goods, and its implications for the upcoming election.

Editorial note: Interviews were recorded in late April and May. 

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