The Standard

Leader Weekends: How to be a CEO (Tumblr's Matt Mullenweg)

After taking WordPress from a small blogging site in the 2000s to an all-in-one website creation platform, which is now the backbone of around a third of all websites, Matt Mullenweg has now set his sights on social media. Now as CEO of Tumblr, <a href="https://www.standard.co.uk/business/tumblr-ceo-matt-mullenweg-on-opensourcing-social-media-b1101975.html" rel="noopener noreferrer" target="_blank">Matt reveals his plans to revamp the site</a>, welcome disillusioned ex-Twitter and Reddit users, and create a social site that is, at its core, open-source. In this episode: Matt’s battleplan for making Tumblr betterHow social media sites copy features from competitorsMaking Tumblr’s algorithm open-sourceHow AI will play a role in improving Tumblr <a href="https://pod.fo/e/1e57b2" rel="noopener noreferrer" target="_blank">Listen to the full interview here.</a> For more news, interviews and analysis <a href="https://www.standard.co.uk/business" rel="noopener noreferrer" target="_blank">go to standard.co.uk/business.</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

Released at 4pm on the day of recording, an essential daily guide to the biggest, most complex events by our award-winning newsroom. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.